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It’s the battle of the beauties … well, more so, the battle of the beauty lines. That’s right, Kim Kardashian West is entering the game with her own line of cosmetic products and will now be a direct competitor of her little sister Kylie Jenner.

Before they were competitors, the were actually collaborators. Kim recently teamed up with Ky to create her own line of colors for the “Kylie Lip Kit” and must have got bitten by the bug.

Clearly, KJ has achieved mega success with her Lip Kits, Kyshadows and the like. But now, Mrs. West is hoping to do the same with the launch of KKW Beauty. The reality TV superstar announced her beauty brand via Instagram with videos revealing that 6.21.17 is the big day. You can follow along on IG @KKWBeauty and the site is already up at

Will you be buying what Kimmie is selling?


Exclusive: The Bullet Scars That Will Forever Haunt Sheryl Lee Ralph’s Son, Etienne Maurice



Sheryl Lee Ralph shared a graphic photo on Instagram earlier this week of her son, Etienne Maurice, laying in a hospital bed bandaged up from bullet wounds. The purpose of the image was to be yet another voice calling to end gun violence.

On Wednesday, students across the country walked out of class to protest against gun violence, something that hit home for Ralph four years ago. “This mother wants #gunreform now! #guncontrol now,” she wrote.

It was during a night out in West Philadelphia that Ralph’s then 22-year-old child was robbed at gunpoint and shot three times; twice in the leg and one which grazed his forehead.

So as Ralph joined Wednesday’s national conversation about gun laws, HipHollywood talked exclusively with Etienne who shared exactly what went down the night a gun could have taken his life for good.

“I was shot four years ago, November 9 … I was black out drunk. The next thing I know I remember I woke up in the hospital, doctor said I had two bullet holes in my leg and a grazed bullet hole above my eyebrow.”

Maurice, who was robbed for his iPhone and his wallet, went on to tell us that this is something that he is reminded of constantly. “Having been shot is something that I carry with me every day. I still have numbness at the bottom of my leg from the nerve damage.”

And while he will always remember how he felt knowing his life almost ended, Etienne had a hard time fathoming how his famous mother felt. “We had the conversation about it last week and she said she peed on herself,” he told us.

For Maurice, he’s proud to see young children use their voices to make change. “There’s so many angles where we can talk about gun violence and how it’s effecting different communities,” he said. “Gun reform needs to take place now.”

Since that night, he hasn’t picked up a drink and has been now sober for four years. As for the suspects, a father-son duo, they are behind bars for attempted man slaughter.

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