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Kendrick Lamar might’ve just teased a brand new project and fans are going nuts.

The rapper shared a cryptic message on Instagram early Thursday morning, which instantly led to chatter of a new album. The image is of a black slate with the roman numeral IV.

In conjunction with the major tease, he deleted the rest of his Instagram photos. So the only thing on the 29-year-old’s page is the possible cover art for what could be his fourth studio album. After all, IV is the number 4.

The LP would be a followup to the Compton native’s third studio album, To Pimp A Butterfly, which was nominated for a Grammy for Album of the Year in 2016. That year, Taylor Swift took home the top honor and folks were not happy about it.

At the time, dozens of social media users suggested Kendrick should’ve won. Among the critics, actor Don Cheadle, who wrote: “I almost kanyed tonight. #Restraint #Temperance @kendricklamar #AlbumoftheYear!!!!”

It’s worth noting that Lamar’s post comes just weeks before headlining the Coachella Valley Music Festival. Yep, this is what we call good marketing, folks.


SAG Awards Fashion Hits & Misses: Tracee Ellis Ross, Halle Berry, Lupita Nyong’o & More



The 2018 SAG Awards were full of fashion hits and misses. Here are some of the best and worst looks of the night.

Tracee Ellis Ross always knocks it out of the park and tonight, the black-ish star definitely hit a home run in a gorgeous white Ralph and Russo gown. Her co-star, Yara Shahidi, also stole the spotlight in a classic black pantsuit.

No surprise here, Halle Berry killed it in a sheer Pamela Roland dress, meanwhile, Lupita Nyong’o stunned in a strapless Ralph and Russo ensemble. Niecy Nash, who was also one of the night’s presenters, brightened the room with not only her smile, but her sexy green Zina Zaki dress.

SAG nominee, Mary J. Blige, glowed in a magical black and white Jean-Louis Sabaji masterpiece and we can’t forget about Sterling K. Brown’s wife, Ryan Michelle, who looked like a princess in a soft pink dress.

A post shared by HIPHOLLYWOOD (@hiphollywood) on

Black-ish star, Marsai Martin, was all grownish in this adorable wine MIRI couture gown.

As for who completely missed the mark, Maya Rudolph who who wore this head to toe floral ensemble; sorry girl.

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