MAJOR Announcement From Beyoncé … Is The Album Finally Ready?
No, no it’s not.
But, Beyoncé has announced a new venture … a fashion line! And no, we’re not talking about a new collection of “House of Deréon”.
Queen Bey presents, “Ivy Park”. Described as “merging fashion-led design with technical innovation.” Ivy Park is “creating a new kind of performance wear: modern essentials for both on and off the field.”
In true Queen fashion, the “Run The World” singer announced the athletic wear line with TWO magazine covers (Elle and Elle UK), photos, a video and an interactive website. Because, Beyonce.
So, while this isn’t an album announcement, all of this buzz does mean an album is coming. Soon. We think.
In the meantime, you can get the Ivy Park line worldwide, online and in-store on April 14, 2016 at Top Shop, Nordstrom and Zalando as well as Selfridges, JD Sports and Net-a-porter.