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It’s been rumored that B.o.B and Sevyn Streeter have called it quits after less than a year of dating. But while there was major speculation that the Atlanta native had already moved on to a new woman, it appears as though it was all just a publicity stunt.

On Wednesday, the rapper shared a photo on Instagram of a woman’s behind who we later identified as Instagram user, Briteady. Briteady then posted on her timeline a photo of B.o.B in bed. Immediately, social media not only started buzzing with reports that the rapper is dating this woman, but fans shamed the North Carolina native for flaunting somebody new on social media.

But on Thursday morning, Briteady revealed a message via Insagram insinuating this was all just for attention. The photo appears to be a direct message from B.o.B, to the woman, wanting to “discuss some cross branding.”

Briteady captioned the photo: “U can’t believe everything u see.”

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Gossip website Fameolous also obtained text messages from what appears to be between the rapper and Briteady solidifying the entire plan.

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HipHollywood has calls out to B.o.B and Sevyn’s reps.

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FASHION

Hot Or Bothered: Fashion At The 2017 American Music Awards

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The night music fans have been waiting for is finally here! The 45th American Music Awards went down right Sunday night at Microsoft Theater in L.A. and a host of your favorite stars hit the red carpet in some looks that were hot and some that had us bothered … let’s start with the hot!

The evening’s host Tracee Ellis Ross sparkled and shined in this burgundy sequined Stella McCartney gown. We’re  sure her mother Diana Ross inspired this look.

Meanwhile her  sister-in-law Ashlee Simpson Ross dazzled in a sparkly number by Christian Siriano.

And of, the evening’s Lifetime Achievement Award winner and honoree – Diana Ross proved why she’s a music and fashion icon in this black gown and hat.

 

Selena Gomez showed off her killer bod wearing a Coach leather minidress and brand new platinum hair.

Also killing it in an LBD – that’s leather black dress, was Ciara wearing Alexandre Vauthier Haute Couture. Ok Ciara!

 

Demi Lovato looked like a goddess in this black sheer strapless gown by Ester Abner.

 

And, Kelly Rowland gave us grecian vibes in this velvet gown with embellished bodice.

But the look that stole the show  DJ Khaled’s son Asahd, looking super adorable in his tiny black suit and Gucci loafers that cost a whopping $275. That’s what we call winning at 1 year old.

But someone whose look was not winning … Nick Cannon. We’re not sure why he was dressed like a Bratz doll, but he needs to stop.

Sadly we also have to request that whoever dressed Pink in this awful tulle Monique Lhuillier dress be fired immediately. Sorry we love you Pink but this dress was a hot damn mess.

(Photos courtesy of J. Merritt/Getty Images)

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