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Rihanna Gets A Major New Gig!



It’s not enough that Rihanna is one of the hottest female entertainers out right now, she wants to dominate fashion, too.

After teaming up with European fashion brand River Island in 2013, the Bajan beauty has now set her sights of sportswear and shoes. Rih Rih took to Instagram on Tuesday to announce her new gig with Puma.

“The face you make when you the Creative Director of a sportswear company #PUMA,” the “Loud” singer captioned a photo of herself standing in front of Puma’s iconic symbol.

"the face you make when you the Creative Director of a sportswear company #PUMA"

“the face you make when you the Creative Director of a sportswear company #PUMA”

Not only is she Puma’s creative director, but she’s the global ambassador and will be the face of the brand’s 2015 ad campaign, as well. That Rihanna reign just won’t let up!

Check out more pics of Rih at the Puma headquarters in Germany in the gallery below.

"Hello #PUMA"

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LingeRIH: Rihanna In Talks To Launch Her Own Line Of Intimates



Rihanna is definitely one of the sexiest chicks in the game, so it’s not surprising that she is rumored to be launching a line of lingerie. According to WWD, the pop star, who has made her presence known in the fashion and beauty world with her namesake cosmetic and apparel collections has struck a deal with Tech Style for a line of intimates.

Rihanna reportedly inked a partnership with the Fashion Group, which is already home to successful brands like Fabletics, ShoeDazzle and Just Fab. TechStyle Fashion Group’s partnership with Rihanna wouldn’t be the company’s latest celebrity team-up, as Fabletics already scored a partnership with actress Kate Hudson and singer Demi Lovato, and ShoeDazzle (co-founded by Kim Kardashian, Brian Lee and Robert Shapiro) collaborated with actress-singer Keke Palmer.

The Rihanna-helmed lingerie line hasn’t received an official release date, but samples have already been produced, according to the report. In the meantime Rih is readying the release of her FENTYxPUMA collaboration.

Just last week she announced that she’ll be merging the two brands to launch a joint collection and debuted photos of models sporting the athleisure line in the middle of a desert.

The joint collection will be available for purchase on March 15.

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